Your next meeting is a critical component of your marketing mix. Whether it’s an annual sales conference, investor meeting, trade show or customer seminar it needs to be executed properly, offer a measurable return on investment, accomplish strategic goals and resonate long after the lights go down. Your Meeting Starts With Strategy. Before attendees find their seats, a speaker approaches the podium, or an entertainer takes the stage, Sullivan Group partners with you to define the goals and strategy for your meeting. Sullivan Group is results oriented. This focused, strategic approach assures that every task we undertake is associated to a measurable marketing objective.

Sullivan Group Expertise

• Pre-event marketing and strategic planning
• Concept development
• Site inspection and selection
• Contract negotiation
• Vendor management
• Production design and execution
• Food and Beverage
• State-of-the-art communication technologies
• Sound, lighting and technical production
• Entertainment selection, negotiation and management
• Transportation
• Destination Management
• Collateral and sign production
• Registration
• Cost control and budget management
• Event audit and evaluation